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The Fitting Room

Welcome to the Fitting Room Modern expertise in fitting is meaning that a high percentage of women are actually wearing the wrong size bra. Most often the band size of the bra is too big and the cup size to small.

It is vital to get the back band of the bra small enough to offer a firm fit. This means the weight of the bust is on the back of the bra and the shoulder straps can provide uplift.

Strangely enough, making the back of the bra tighter helps to prevent chaffing, as the bra does not ride around. Equally fitting firmly stops the bra riding up the back and taking back fat with it. Fixed tight to the upper part of the lower back on the bottom edge of the shoulder blades the bra fits well.

No more aching shoulders, red wheels on the strap lines or bad posture.

Ideally you can pop into the store for a professional fitting but if you want to shop now on line here are the modern guidelines recommended by Hidden Agenda for measuring your bra size perfectly. Remember to pull tight around under your breasts and loose around the breast edge itself

Size Labelling

From time to time, the size label displayed on the product you receive will differ from the exact size you ordered. This is because we sell products from all over the world to countries with different sizing conventions. 34A represents what Sophie and Grace believe the standard bra size for the product is. Label 1 or Lbl 1 is the size that you will actually see on the label of the bra. So don’t be surprised when the product arrives.

Sizing charts


S M L
UK 6-8 10-12 14-16
Cup A/B B/C C/D
Bust 32"-34" 34"-36" 36"-38"
Waist 24"-26" 26"-28" 28"-32"
Hip 34"-36" 36"-38" 38"-40"

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