The strength of Marie Jo lies firstly in the visual aspect, the innovative looks. From the launch of the brand in 1981 Karel Van de Velde opted for a lingerie collection that had a unique and innovative character. The unusual materials, never before seen combinations and fashionable looks are central to the design. No compromises are made in terms of the fit. Quality and fit are part of the brands’ DNA.
Marie Jo has built up a loyal crowd of fans over the years. Women initially fall for the beauty of Marie Jo, but they are then fully convinced in the fitting room. Loyalty grows from the outstanding fit. The intriguing visual aspect may prompt the initial attraction, but the good fit is the intrinsic strength of the brand
We love Marie Jo here at Hidden Agenda and we have relied on Van de Velde over the years to supply us with the trusted fit and style of Marie Jo Avero and Marie Jo L’Adventure in a myriad of colours over the years. Styles have come and go, but every woman C-E cup should have an Avero in her wardrobe. The heart shaped 416 features the signature daisy strap and the halterneck option..a perfect t-shirt bra with a twist
We are lingerie stylists and major stockist of Marie Jo, we just love it!